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US7421278B2 Expired / Lapsed US ⏱️ 0.0 years remaining

Method and apparatus for time-aware and location-aware marketing

Assignee: Intellions Inc
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Filing: 2001-03-13
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Granted: 2008-09-02
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Expires: 2021-03-13
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Abstract

Abstract A method of communicating inferred information to a wireless communication device user is provided. That method includes determining a location of the wireless device, inferring a likely interest of the user from the location of the wireless device, and transmitting data related to the interest to the wireless device. The method may also ascertain time at the location of the wireless communication device user and infer an interest of the user from the time and location of the user. In addition, the method may include inferences made from information related to preferences of the user.

Inventors

  • 👤 Kannan Srinivasan
  • 👤 Michael I. Shamos

Bibliographic Details

Application Number —
Jurisdiction US
Data Source google_patents
Last Synchronized 2026-11-01 01:06
CPC Classifications
H; H04; H04W; H04W4/00; H04W4/02; H04W4/023; H04W4/029; H04L; H04L67/00; H04L67/2866; H04L67/30; H04L67/303

Claims Analysis

Total Claims: 17
Claim 1
Independent Claim 141 words
A method of communicating information to a wireless communication device user, comprising: determining a location of the wireless device; predicting information potentially of interest to the user from the location of the wireless device, a time of day associated with the wireless device, and at least one preference of the user; automatically pushing the information potentially of interest to the user of the wireless device, wherein the automatic pushing is based upon at least the location of the wireless device; wherein the order in which the information is automatically pushed is based upon the at least one preference of the user; wherein the at least one preference of the user is predicted by utilizing a profile of preferences of the user; and wherein the profile of preferences of the user is obtained by ascertaining trends in selections made by the user.
Claim 2
Independent Claim 141 words
A method of communicating information to a wireless communication device user, comprising: determining a location of the wireless device; predicting information potentially of interest to the user from the location of the wireless device, a time of day associated with the wireless device, and at least one preference of the user; automatically pushing the information potentially of interest to the user of the wireless device, wherein the automatic pushing is based upon at least the location of the wireless device; wherein the order in which the information is automatically pushed is based upon the at least one preference of the user; wherein the at least one preference of the user is predicted by utilizing a profile of preferences of the user; and wherein the profile of preferences of the user is obtained by ascertaining trends in selections made by the user.
Claim 3
Independent Claim 138 words
A method of communicating information to a wireless communication device user, comprising: determining a location of the wireless device; predicting information potentially of interest to the user from the location of the wireless device, a time of day associated with the wireless device, and at least one preference of the user; automatically pushing the information potentially of interest to the user of the wireless device, wherein the automatic pushing is based upon at least the location of the wireless device; wherein the order in which the information is automatically pushed is based upon the at least one preference of the user; wherein the at least one preference of the user is predicted by utilizing a profile of preferences of the user; and wherein profile of preferences of the user is based upon historical data associated with the user.
Claim 4
Independent Claim 138 words
A method of communicating information to a wireless communication device user, comprising: determining a location of the wireless device; predicting information potentially of interest to the user from the location of the wireless device, a time of day associated with the wireless device, and at least one preference of the user; automatically pushing the information potentially of interest to the user of the wireless device, wherein the automatic pushing is based upon at least the location of the wireless device; wherein the order in which the information is automatically pushed is based upon the at least one preference of the user; wherein the at least one preference of the user is predicted by utilizing a profile of preferences of the user; and wherein profile of preferences of the user is based upon historical data associated with the user.
Claim 5
Independent Claim 149 words
A method of communicating information to a wireless device user, comprising: determining a location of the wireless device; predicting information potentially of interest to the user from the location of the wireless device, a time of day associated with the wireless device, and at least one preference of the user; automatically pushing the information potentially of interest to the user of the wireless device, wherein the automatic pushing is based upon at least the location of the wireless device; wherein the order in which the information is automatically pushed is based upon the at least one preference of the user; wherein the at least one preference of the user is predicted by utilizing a profile of preferences of the user; and wherein the profile of preferences of the user is obtained by ascertaining trends in selections made by the user and based upon historical data associated with the user.
Claim 6
Independent Claim 149 words
A method of communicating information to a wireless device user, comprising: determining a location of the wireless device; predicting information potentially of interest to the user from the location of the wireless device, a time of day associated with the wireless device, and at least one preference of the user; automatically pushing the information potentially of interest to the user of the wireless device, wherein the automatic pushing is based upon at least the location of the wireless device; wherein the order in which the information is automatically pushed is based upon the at least one preference of the user; wherein the at least one preference of the user is predicted by utilizing a profile of preferences of the user; and wherein the profile of preferences of the user is obtained by ascertaining trends in selections made by the user and based upon historical data associated with the user.
Claim 7
Independent Claim 184 words
A method of communicating information to a wireless device user, comprising: determining a location of the wireless device; predicting information potentially of interest to the user from the location of the wireless device, a time of day associated with the wireless device, and at least one preference of the user; automatically pushing the information potentially of interest to the user of the wireless device, wherein the automatic pushing is based upon at least the location of the wireless device and the order in which the information is automatically pushed is based upon the at least one preference of the user; encouraging the user to make a selection from an information set corresponding to the automatically pushed information; and storing information associated with the selection made in a database for subsequently predicting information potentially of interest to the user; wherein the at least one preference of the user is predicted by utilizing a profile of preferences of the user; and wherein the profile of preferences is obtained by ascertaining trends in selections made by the user and based upon historical data associated with the user.
Claim 8
Independent Claim 184 words
A method of communicating information to a wireless device user, comprising: determining a location of the wireless device; predicting information potentially of interest to the user from the location of the wireless device, a time of day associated with the wireless device, and at least one preference of the user; automatically pushing the information potentially of interest to the user of the wireless device, wherein the automatic pushing is based upon at least the location of the wireless device and the order in which the information is automatically pushed is based upon the at least one preference of the user; encouraging the user to make a selection from an information set corresponding to the automatically pushed information; and storing information associated with the selection made in a database for subsequently predicting information potentially of interest to the user; wherein the at least one preference of the user is predicted by utilizing a profile of preferences of the user; and wherein the profile of preferences is obtained by ascertaining trends in selections made by the user and based upon historical data associated with the user.
Claim 9
Dependent Claim 28 words
The method according to claim 4 wherein the information potentially of interest comprises restaurant selections provided based upon at least one type of food preferred by the user.
Claim 10
Dependent Claim 47 words
The method according to claim 4 wherein the step of predicting information potentially of interest to the user further comprises: comparing known preference data associated with the user with a database of products and services; and matching products and services within the database with the known information.
Claim 11
Dependent Claim 67 words
The method according to claim 4 , wherein the step of predicting information potentially of interest further comprises: where the at least one user preference is a preference for a restaurant of a particular style, the information potentially of interest will include a listing of restaurants contained in a database corresponding to the particular style located within a predetermined distance of the location of the wireless device.
Claim 12
Dependent Claim 62 words
The method according to claim 7 wherein the at least one user preference indicates a preference for a time of day when the restaurant of a particular style is preferred, the information potentially of interest will include a listing of restaurants contained in a database corresponding to the particular style located within a predetermined distance of the location of the wireless device.
Claim 13
Dependent Claim 31 words
The method according to claim 8 wherein the automatically pushed information comprises a list of no more than twenty of the restaurants predicted to be potentially of interest to the user.
Claim 14
Dependent Claim 73 words
The method according to claim 1 wherein the step of predicting information potentially of interest further comprises: predicting information potentially of interest to the user from a surge in demand at a time proximate to the time of day associated with the wireless device, wherein the surge in demand is determined by detecting an increase in requests for information by other users at a location proximate to the location of the wireless device.
Claim 15
Dependent Claim 18 words
The method according to claim 10 wherein the information potentially of interest comprises both static and dynamic information.
Claim 16
Dependent Claim 59 words
The method according to claim 1 wherein the step of predicting information potentially of interest further comprises: where the time of day associated with the wireless device is proximate to a peak traffic time for a location proximate to the location of the wireless device, alternate routes for commuting are included as information potentially of interest to the user.
Claim 17
Dependent Claim 102 words
The method according to claim 4 wherein the step of predicting information potentially of interest to the user further comprises: utilizing the profile of preferences of the user by comparing repeated selections of a particular product with a database containing product providers that are both located proximately to the wireless device and offering the product to predict a potential preference of the user for that provider, wherein the potential preference and the provider are matched and further wherein at least one short message containing information associated with the product provider is utilized to represent the information potentially of interest to the user.

USPTO Annuity & Maintenance Windows

Annuity Stage Window Opens Payment Deadline Surcharge Period Until Estimated Fee Status
3.5 Years (Year 4) 2011-09-02 2012-03-03 2012-09-02 $2000.00 Window Closed / Lapsed
7.5 Years (Year 8) 2015-09-02 2016-03-03 2016-09-02 $3760.00 Window Closed / Lapsed
11.5 Years (Year 12) 2019-09-02 2020-03-03 2020-09-02 $7700.00 Window Closed / Lapsed

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