US7103370B1
Expired / Lapsed
US
⏱️ 0.0 years remaining
Identifying client patterns using online location-based derivative analysis
Assignee: Qualcomm Inc
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Filing: 2004-08-11
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Granted: 2006-09-05
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Expires: 2024-08-11
Abstract
Abstract A method and system for targeting content (e.g., a service or an advertisement) according to location-based information derived from a mobile wireless transceiver device. Position information as a function of time is used to calculate a rate of travel and a direction of travel. This information can be used to identify a likely mode of transportation. Geographical information can be used to further refine the mode of transportation. Thus, in addition to the position of the wireless transceiver devices, factors such as the rate of travel, the direction of travel and the likely mode of transportation are also considered to more precisely identify the appropriate service. Moreover, a potential destination can be predicted, allowing further refinement of the targeted service.
Inventors
- 👤 David Z. Creemer
Bibliographic Details
Application Number
—
Jurisdiction
US
Data Source
google_patents
Last Synchronized
2026-10-28 05:42
CPC Classifications
H; H04; H04M; H04M1/00; H04M1/72; H04M1/724; H04M1/72448; H04M1/72457; G; G06; G06Q; G06Q30/00; G06Q30/02; G06Q30/0241; G06Q30/0251; G06Q30/0261; G06Q30/0267; H04L; H04L67/00; H04L67/50; H04L67/52; H04L69/00; H04L69/30; H04L69/32; H04L69/322; H04L69/329; H04M3/00; H04M3/42; H04M3/487; H04M3/4872; H04M3/4878; H04W; H04W4/00; H04W4/02; H04W4/025; H04W4/027; H04W4/029; H04M1/72451
Claims Analysis
Total Claims: 22
Claim 1
Independent Claim
107 words
A method of targeting services according to information derived from a wireless transceiver device, said method comprising: accessing a rate of travel calculated for said wireless transceiver device; identifying a mode of transportation using said rate of travel; accessing a direction of travel calculated for said wireless transceiver device; accessing user-specific information resident in a memory unit located on said wireless transceiver device; and calculating a prospective position for said wireless transceiver device using said rate of travel and said direction of travel; and providing content based on said user-specific information and said prospective position, said mode of transportation, said direction of travel, and said prospective position.
Claim 2
Independent Claim
107 words
A method of targeting services according to information derived from a wireless transceiver device, said method comprising: accessing a rate of travel calculated for said wireless transceiver device; identifying a mode of transportation using said rate of travel; accessing a direction of travel calculated for said wireless transceiver device; accessing user-specific information resident in a memory unit located on said wireless transceiver device; and calculating a prospective position for said wireless transceiver device using said rate of travel and said direction of travel; and providing content based on said user-specific information and said prospective position, said mode of transportation, said direction of travel, and said prospective position.
Claim 3
Dependent Claim
35 words
The method as recited in claim 1 comprising: correlating said rate of travel and said direction of travel to geographical information in a database; and identifying a likely mode of travel using said geographical information.
Claim 4
Dependent Claim
62 words
The method as recited in claim 1 comprising: accessing a plurality of rates of travel and a plurality of directions of travel that are calculated using a plurality of positions and times; maintaining an historical record comprising said plurality of rates of travel and said plurality of directions of travel; and providing content based on said user-specific information and said historical record.
Claim 5
Dependent Claim
18 words
The method as recited in claim 3 comprising: sampling said plurality of positions and times at periodic intervals.
Claim 6
Dependent Claim
28 words
The method as recited in claim 1 wherein said providing content further comprises: providing a targeted advertisement relevant to said rate of travel and said direction of travel.
Claim 7
Dependent Claim
15 words
The method as recited in claim 1 wherein said user-specific information comprises address book information.
Claim 8
Dependent Claim
14 words
The method as recited in claim 1 wherein said user-specific information comprises calendar information.
Claim 9
Dependent Claim
130 words
A computer system communicatively coupled to a mobile wireless transceiver device, said computer system comprising: a bus; a processor coupled to said bus; and a memory coupled to said bus, said memory comprising instructions that when executed implement a method of targeting services according to information derived from said wireless transceiver device, said method comprising: accessing user-specific information resident in said memory; and providing content based on said user-specific information, a mode of transportation that is identified using a rate of travel calculated for said wireless transceiver device, and a direction of travel calculated for said wireless transceiver device; calculating a prospective position for said wireless transceiver device using said rate of travel and said direction of travel; and providing content based on said user-specific information and said prospective position.
Claim 10
Dependent Claim
130 words
A computer system communicatively coupled to a mobile wireless transceiver device, said computer system comprising: a bus; a processor coupled to said bus; and a memory coupled to said bus, said memory comprising instructions that when executed implement a method of targeting services according to information derived from said wireless transceiver device, said method comprising: accessing user-specific information resident in said memory; and providing content based on said user-specific information, a mode of transportation that is identified using a rate of travel calculated for said wireless transceiver device, and a direction of travel calculated for said wireless transceiver device; calculating a prospective position for said wireless transceiver device using said rate of travel and said direction of travel; and providing content based on said user-specific information and said prospective position.
Claim 11
Dependent Claim
37 words
The computer system of claim 8 wherein said method comprises: correlating said rate of travel and said direction of travel to geographical information in a database; and identifying a likely mode of travel using said geographical information.
Claim 12
Dependent Claim
64 words
The computer system of claim 8 wherein said method comprises: accessing a plurality of rates of travel and a plurality of directions of travel that are calculated using a plurality of positions and times; maintaining an historical record comprising said plurality of rates of travel and said plurality of directions of travel; and providing content based on said user-specific information and said historical record.
Claim 13
Dependent Claim
20 words
The computer system of claim 10 wherein said method comprises: sampling said plurality of positions and times at periodic intervals.
Claim 14
Dependent Claim
26 words
The computer system of claim 8 wherein said providing content comprises: providing a targeted advertisement relevant to said rate of travel and said direction of travel.
Claim 15
Dependent Claim
14 words
The computer system of claim 8 wherein said user-specific information comprises address book information.
Claim 16
Dependent Claim
14 words
The method as recited in claim 13 wherein said user-specific information comprises calendar information.
Claim 17
Dependent Claim
13 words
The computer system of claim 8 wherein said user-specific information comprises calendar information.
Claim 18
Independent Claim
116 words
A method of targeting services according to information derived from a wireless transceiver device, said method comprising: accessing rate-based information comprising a rate of travel of said wireless transceiver device; accessing direction-based information comprising a direction of travel of said wireless transceiver device; accessing user-specific information resident in a memory unit located on said wireless transceiver device; identifying a likely mode of transportation using said rate of travel; and calculating a prospective position for said wireless transceiver device using said rate of travel and said direction of travel; and sending a message identifying a service appropriate to said user-specific information, said direction of travel, said direction of travel, said mode of transportation and said prospective position.
Claim 19
Independent Claim
116 words
A method of targeting services according to information derived from a wireless transceiver device, said method comprising: accessing rate-based information comprising a rate of travel of said wireless transceiver device; accessing direction-based information comprising a direction of travel of said wireless transceiver device; accessing user-specific information resident in a memory unit located on said wireless transceiver device; identifying a likely mode of transportation using said rate of travel; and calculating a prospective position for said wireless transceiver device using said rate of travel and said direction of travel; and sending a message identifying a service appropriate to said user-specific information, said direction of travel, said direction of travel, said mode of transportation and said prospective position.
Claim 20
Dependent Claim
52 words
The method as recited in claim 16 comprising: maintaining an historical record for said wireless transceiver device, said historical record comprising said rate-based information and said direction-based information received at different times; and sending a message identifying a service appropriate to said user-specific information, said mode of transportation and said historical record.
Claim 21
Dependent Claim
29 words
The method as recited in claim 16 wherein said identifying a likely mode of transportation comprises: using geographical information in a database to identify said likely mode of transportation.
Claim 22
Dependent Claim
15 words
The method as recited in claim 16 wherein said user-specific information comprises address book information.
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USPTO Annuity & Maintenance Windows
| Annuity Stage | Window Opens | Payment Deadline | Surcharge Period Until | Estimated Fee | Status |
|---|---|---|---|---|---|
| 3.5 Years (Year 4) | 2009-09-04 | 2010-03-06 | 2010-09-05 | $2000.00 | Window Closed / Lapsed |
| 7.5 Years (Year 8) | 2013-09-04 | 2014-03-06 | 2014-09-05 | $3760.00 | Window Closed / Lapsed |
| 11.5 Years (Year 12) | 2017-09-04 | 2018-03-06 | 2018-09-05 | $7700.00 | Window Closed / Lapsed |