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US6574606B1 Expired / Lapsed US ⏱️ 0.0 years remaining

Method and system for cross-marketing products and services over a distributed communication network

Assignee: Webloyalty com
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Filing: 1999-03-12
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Granted: 2003-06-03
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Expires: 2019-03-12
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Abstract

Abstract A method and system for cross-marketing products and services to customers of specific merchant web sites on the Internet by a merchant loyalty service provider web site on the Internet, provides a hyperlink to a merchant loyalty service provider web site from a merchant web site whereby customers can access the merchant loyalty service provider web site directly from the merchant web site. The merchant loyalty service provider web site makes to customers of the merchant customer loyalty benefit offers related to the business of said merchant web site, to build customer loyalty to the merchant web site.

Inventors

  • 👤 Stuart Bell
  • 👤 Richard Fernandes
  • 👤 Vincent D'Agostino

Bibliographic Details

Application Number —
Jurisdiction US
Data Source google_patents
Last Synchronized 2026-11-01 00:27
CPC Classifications
G; G06; G06Q; G06Q30/00; G06Q30/02; G06Q30/0207; G06Q30/0225; G06Q30/0226; G06Q30/0239; G06Q30/06; G06Q30/0601; G06Q30/0641; G06Q40/00; G06Q40/08

Claims Analysis

Total Claims: 24
Claim 1
Independent Claim 198 words
A method for cross-marketing products and services to customers of specific merchant websites over a distributed communication network by a merchant loyalty service provider hosting site, comprising the steps of: providing a link to said merchant loyalty service provider hosting site on said network from a plurality of independent on-line merchant websites on said network whereby customers of different merchant websites can access said merchant loyalty service provider hosting site directly from said on-line merchant websites; providing at said merchant loyalty service provider hosting site a customer loyalty benefit offer related to the business of a merchant website from which a customer accessed said hosting site, wherein said customer loyalty benefit offer presents to a customer an offer for specific products and/or services, and a benefit award to a customer as an incentive to accept said offer of specific products and/or services, wherein said benefit award is redeemable at the merchant website from which the customer accessed the merchant loyalty service provider hosting site; receiving at said merchant loyalty service provider hosting site an acceptance of said customer loyalty offer by said customer; and providing said customer loyalty benefit award to said customer in response to said acceptance.
Claim 2
Independent Claim 198 words
A method for cross-marketing products and services to customers of specific merchant websites over a distributed communication network by a merchant loyalty service provider hosting site, comprising the steps of: providing a link to said merchant loyalty service provider hosting site on said network from a plurality of independent on-line merchant websites on said network whereby customers of different merchant websites can access said merchant loyalty service provider hosting site directly from said on-line merchant websites; providing at said merchant loyalty service provider hosting site a customer loyalty benefit offer related to the business of a merchant website from which a customer accessed said hosting site, wherein said customer loyalty benefit offer presents to a customer an offer for specific products and/or services, and a benefit award to a customer as an incentive to accept said offer of specific products and/or services, wherein said benefit award is redeemable at the merchant website from which the customer accessed the merchant loyalty service provider hosting site; receiving at said merchant loyalty service provider hosting site an acceptance of said customer loyalty offer by said customer; and providing said customer loyalty benefit award to said customer in response to said acceptance.
Claim 3
Dependent Claim 34 words
The method of claim 1 , wherein a customer is required to make a purchase of said specific products and/or services presented by said offer in order to receive said customer loyalty benefit award.
Claim 4
Dependent Claim 24 words
The method of claim 1 , wherein said customer loyalty benefit award is redeemable upon a customer's next order from said on-line merchant site.
Claim 5
Dependent Claim 19 words
The method of claim 1 , wherein said merchant loyalty service provider hosting site is transparent to said customer.
Claim 6
Dependent Claim 44 words
The method of claim 4 , wherein said merchant loyalty service provider hosting site contains graphics which make said merchant loyalty service provider hosting site appear similar to the on-line merchant website from which a customer accessed said merchant loyalty service provider hosting site.
Claim 7
Dependent Claim 33 words
The method of claim 1 , wherein the step of providing said customer loyalty benefit award comprises the step of sending to the customer a gift certificate redeemable at the on-line merchant website.
Claim 8
Dependent Claim 17 words
The method of claim 6 , wherein said gift certificate is sent to said customer by e-mail.
Claim 9
Dependent Claim 17 words
The method of claim 6 , wherein said gift certificate is sent to said customer by facsimile.
Claim 10
Dependent Claim 17 words
The method of claim 6 , wherein said gift certificate is sent to said customer by mail.
Claim 11
Dependent Claim 44 words
The method of claim 1 , wherein the step of providing said customer loyalty benefit award comprises the step of providing an amount of insurance coverage for the customer, and sending to the customer a certificate of insurance electronically over said distributed communication network.
Claim 12
Dependent Claim 14 words
The method of claim 1 , wherein said distributed communication network is the Internet.
Claim 13
Independent Claim 200 words
A method for cross-marketing products and services to customers of specific merchant web sites on the Internet by a merchant loyalty service provider hosting web site on the Internet, comprising the steps of: providing a hyperlink to said merchant loyalty service provider hosting web site from a plurality of independent merchant web sites whereby customers of different merchant websites can access said merchant loyalty service provider hosting web site directly from said merchant web sites; providing at said merchant loyalty service provider hosting web site a customer loyalty benefit offer related to the business of a merchant web site from which a customer accessed said hosting site, wherein said customer loyalty benefit offer presents to a customer an offer for specific products and/or services, and a benefit award to a customer as an incentive to accept said offer of specific products and/or services, wherein said benefit award is redeemable at the merchant website from which the customer accessed the merchant loyalty service provider hosting site; receiving at said merchant loyalty service provider hosting web site an acceptance of said customer loyalty offer by said customer; and providing said customer loyalty benefit award to said customer in response to said acceptance.
Claim 14
Independent Claim 200 words
A method for cross-marketing products and services to customers of specific merchant web sites on the Internet by a merchant loyalty service provider hosting web site on the Internet, comprising the steps of: providing a hyperlink to said merchant loyalty service provider hosting web site from a plurality of independent merchant web sites whereby customers of different merchant websites can access said merchant loyalty service provider hosting web site directly from said merchant web sites; providing at said merchant loyalty service provider hosting web site a customer loyalty benefit offer related to the business of a merchant web site from which a customer accessed said hosting site, wherein said customer loyalty benefit offer presents to a customer an offer for specific products and/or services, and a benefit award to a customer as an incentive to accept said offer of specific products and/or services, wherein said benefit award is redeemable at the merchant website from which the customer accessed the merchant loyalty service provider hosting site; receiving at said merchant loyalty service provider hosting web site an acceptance of said customer loyalty offer by said customer; and providing said customer loyalty benefit award to said customer in response to said acceptance.
Claim 15
Dependent Claim 34 words
The method of claim 12 , wherein a customer is required to make a purchase of said specific products and/or services presented by said offer in order to receive said customer loyalty benefit award.
Claim 16
Dependent Claim 24 words
The method of claim 12 , wherein said customer loyalty benefit award is redeemable upon a customer's next order from said merchant web site.
Claim 17
Dependent Claim 20 words
The method of claim 12 , wherein said merchant loyalty service provider hosting web site is transparent to said customer.
Claim 18
Dependent Claim 47 words
The method of claim 15 , wherein said merchant loyalty service provider hosting web site contains graphics which make said merchant loyalty service provider hosting web site appear similar to the merchant web site from which a customer accessed said merchant loyalty service provider hosting web site.
Claim 19
Dependent Claim 33 words
The method of claim 12 , wherein the step of providing said customer loyalty benefit award comprises the step of sending to the customer a gift certificate redeemable at the merchant web site.
Claim 20
Dependent Claim 17 words
The method of claim 17 , wherein said gift certificate is sent to said customer by e-mail.
Claim 21
Dependent Claim 17 words
The method of claim 17 , wherein said gift certificate is sent to said customer by facsimile.
Claim 22
Dependent Claim 17 words
The method of claim 17 , wherein said gift certificate is sent to said customer by mail.
Claim 23
Independent Claim 215 words
A system for cross-marketing products and services to customers of specific merchant web sites on the Internet, comprising: a merchant loyalty service provider hosting server operatively connected to the Internet, wherein said server is accessible via hyperlink from a plurality of independent merchant web sites whereby customers of different merchant web sites can access said merchant loyalty service provider hosting web site directly from said merchant web sites; said merchant loyalty service provider hosting server containing a plurality of customer loyalty benefit offer web pages corresponding to the businesses of said merchant web sites, a customer loyalty benefit offer being presented to a customer accessing said loyalty service provider web site from a merchant web site, wherein said customer loyalty benefit offer presents to a customer an offer for specific products and/or services, and a benefit award to a customer as an incentive to accept said offer of specific products and/or services, wherein said benefit award is redeemable at the merchant website from which the customer accessed the merchant loyalty service provider hosting site; said merchant loyalty service provider hosting web site receiving an acceptance of said customer loyalty offer by said customer; and said merchant loyalty service provider hosting web site providing said customer loyalty benefit to said customer in response to said acceptance.
Claim 24
Independent Claim 215 words
A system for cross-marketing products and services to customers of specific merchant web sites on the Internet, comprising: a merchant loyalty service provider hosting server operatively connected to the Internet, wherein said server is accessible via hyperlink from a plurality of independent merchant web sites whereby customers of different merchant web sites can access said merchant loyalty service provider hosting web site directly from said merchant web sites; said merchant loyalty service provider hosting server containing a plurality of customer loyalty benefit offer web pages corresponding to the businesses of said merchant web sites, a customer loyalty benefit offer being presented to a customer accessing said loyalty service provider web site from a merchant web site, wherein said customer loyalty benefit offer presents to a customer an offer for specific products and/or services, and a benefit award to a customer as an incentive to accept said offer of specific products and/or services, wherein said benefit award is redeemable at the merchant website from which the customer accessed the merchant loyalty service provider hosting site; said merchant loyalty service provider hosting web site receiving an acceptance of said customer loyalty offer by said customer; and said merchant loyalty service provider hosting web site providing said customer loyalty benefit to said customer in response to said acceptance.

USPTO Annuity & Maintenance Windows

Annuity Stage Window Opens Payment Deadline Surcharge Period Until Estimated Fee Status
3.5 Years (Year 4) 2006-06-02 2006-12-02 2007-06-03 $2000.00 Window Closed / Lapsed
7.5 Years (Year 8) 2010-06-02 2010-12-02 2011-06-03 $3760.00 Window Closed / Lapsed
11.5 Years (Year 12) 2014-06-02 2014-12-02 2015-06-03 $7700.00 Window Closed / Lapsed

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