US5316481A
Expired / Lapsed
US
⏱️ 0.0 years remaining
System for displaying and selecting hair dye shades
Assignee: P&G Hair Care Holding Inc
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Filing: 1993-02-11
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Granted: 1994-05-31
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Expires: 2013-02-11
Abstract
Abstract A system for displaying and selecting, a process for selecting, and a device for selecting hair dye shades, which allow the consumer to make a knowledgeable and informed hair dye selection. A horizontal or vertical axis along which hair dyes are arranged by similar colors and shades; another axis, perpendicular to the first axis, along which hair dyes are arranged by the length of duration of effect; a hair dye shade selector comprising color samples that each represent the haircolor that will result when hair of a particular color is treated with a particular hair dye are included; on-shelf consumer education and instruction materials regarding hair dye; display system indicators; and packaging indicators.
Inventors
- 👤 John Louise
- 👤 Thomas Rushing
Bibliographic Details
Application Number
—
Jurisdiction
US
Data Source
google_patents
Last Synchronized
2026-11-09 11:25
CPC Classifications
A; A61; A61K; A61K8/00; A45; A45D; A45D19/00; A45D19/0041; A45D19/0066; A45D44/00; A45D44/005; A61Q; A61Q5/00; A61Q5/10; G; G09; G09B; G09B19/00; G09B19/0076; G09F; G09F5/00; G09F5/04
Claims Analysis
Total Claims: 18
Claim 1
Independent Claim
208 words
A hair dye selection and display shelf system comprising: (a) a first plurality of hair dye products arranged by dye color shade graduation along a first axis of a display shelf wherein the lightest dye color shade is at one end of said display shelf along said first axis and the darkest dye color shade is at a distal end; (b) a second plurality of hair dye products arranged by duration of hair dye effect along a second axis of said display shelf perpendicular to said first axis, wherein the shortest duration of hair dye effect is at one end of said display shelf along said second axis and the longest duration of effect is at a distal end; (c) indicia for distinguishing between said dye color shades and said dye durations is provided on at least one of said display shelf and said hair dye products; and (d) hair dye shade selection means connected to said display shelf comprising a plurality of natural hair color shades and a plurality of resulting hair dye color shades for identifying a resulting hair dye color shade when a selected natural hair color shade is treated with a hair dye product of selected dye color shade and selected duration of effect.
Claim 2
Dependent Claim
208 words
A hair dye selection and display shelf system comprising: (a) a first plurality of hair dye products arranged by dye color shade graduation along a first axis of a display shelf wherein the lightest dye color shade is at one end of said display shelf along said first axis and the darkest dye color shade is at a distal end; (b) a second plurality of hair dye products arranged by duration of hair dye effect along a second axis of said display shelf perpendicular to said first axis, wherein the shortest duration of hair dye effect is at one end of said display shelf along said second axis and the longest duration of effect is at a distal end; (c) indicia for distinguishing between said dye color shades and said dye durations is provided on at least one of said display shelf and said hair dye products; and (d) hair dye shade selection means connected to said display shelf comprising a plurality of natural hair color shades and a plurality of resulting hair dye color shades for identifying a resulting hair dye color shade when a selected natural hair color shade is treated with a hair dye product of selected dye color shade and selected duration of effect.
Claim 3
Dependent Claim
25 words
The system of claim 1 further comprising digitized instructional means connected to said display shelf for directing a user through a hair dye selection process.
Claim 4
Dependent Claim
18 words
The system of claim 1, wherein the color shade graduations consist essentially of blond, red, brown and black.
Claim 5
Dependent Claim
33 words
The system of claim 3, wherein the resulting color shade graduations are arranged along said first axis in a sequential order of blond, followed by red, followed by brown, and followed by black.
Claim 6
Dependent Claim
23 words
The system of claim 1, wherein the hair dye durations consist essentially of semi-permanent hair dyes, demi-permanent hair dyes and permanent hair dyes.
Claim 7
Dependent Claim
35 words
The system of claim 5, wherein the hair dye durations are arranged along said second axis in a sequential order of semi-permanent hair dyes, followed by demi-permanent hair dyes, and followed by permanent hair dyes.
Claim 8
Dependent Claim
30 words
The system of claim 1, wherein the natural hair color shade is selected from the group consisting of light/medium blond, dark blond, light brown, medium brown, dark brown and black.
Claim 9
Dependent Claim
10 words
The system of claim 1 comprising a self-supporting, free-standing article.
Claim 10
Dependent Claim
15 words
The system of claim 1 adapted to be incorporated into an existing retail shelf space.
Claim 11
Dependent Claim
235 words
A process for selecting and displaying a hair dye product on a shelf system comprising: (a) arranging a first plurality of hair dye products by dye color shade graduation along a first axis of a display shelf; (b) further arranging said first plurality of hair dye products with the lightest color at one end of said display shelf along said first axis and the darkest color at a distal end; (c) arranging a second plurality of hair dye products by duration of hair dye effect along a second axis of said display shelf perpendicular to said first axis; (d) further arranging said second plurality of hair dye products with the products of shortest duration at one end of said display shelf along said second axis and the products of the longest duration at a distal end; (e) providing indicia on at least one of said display shelf and said hair dye products for distinguishing between the dye color shades and dye durations; (f) providing hair dye shade selection means, and connecting said selection means to said display shelf, to identify a resulting hair dye color shade when a selected natural hair color shade is treated with a hair dye product of selected dye color shade and selected duration of effect; and (g) providing digitized instructional means, and connecting said instructional means to said display shelf, to direct a user through a hair dye selection process.
Claim 12
Dependent Claim
235 words
A process for selecting and displaying a hair dye product on a shelf system comprising: (a) arranging a first plurality of hair dye products by dye color shade graduation along a first axis of a display shelf; (b) further arranging said first plurality of hair dye products with the lightest color at one end of said display shelf along said first axis and the darkest color at a distal end; (c) arranging a second plurality of hair dye products by duration of hair dye effect along a second axis of said display shelf perpendicular to said first axis; (d) further arranging said second plurality of hair dye products with the products of shortest duration at one end of said display shelf along said second axis and the products of the longest duration at a distal end; (e) providing indicia on at least one of said display shelf and said hair dye products for distinguishing between the dye color shades and dye durations; (f) providing hair dye shade selection means, and connecting said selection means to said display shelf, to identify a resulting hair dye color shade when a selected natural hair color shade is treated with a hair dye product of selected dye color shade and selected duration of effect; and (g) providing digitized instructional means, and connecting said instructional means to said display shelf, to direct a user through a hair dye selection process.
Claim 13
Dependent Claim
18 words
The process of claim 10, wherein the color shade graduations consist essentially of blond, red, brown and black.
Claim 14
Dependent Claim
33 words
The process of claim 11, wherein the resulting color shade graduations are arranged along said first axis in a sequential order of blond, followed by red, followed by brown, and followed by black.
Claim 15
Dependent Claim
23 words
The process of claim 10, wherein the hair dye durations consist essentially of semi-permanent hair dyes, demi-permanent hair dyes and permanent hair dyes.
Claim 16
Dependent Claim
35 words
The process of claim 13, wherein the hair dye durations are arranged along said second axis in a sequential order of semi-permanent hair dyes, followed by demi-permanent hair dyes, and followed by permanent hair dyes.
Claim 17
Dependent Claim
30 words
The process of claim 10, wherein the natural hair color shade is selected from the group consisting of light/medium blond, dark blond, light brown, medium brown, dark brown and black.
Claim 18
Dependent Claim
13 words
The process of claim 10 carried out on an existing retail shelf space.
References Cited (Backward Citations)
USPTO Annuity & Maintenance Windows
| Annuity Stage | Window Opens | Payment Deadline | Surcharge Period Until | Estimated Fee | Status |
|---|---|---|---|---|---|
| 3.5 Years (Year 4) | 1997-05-30 | 1997-11-29 | 1998-05-31 | $2000.00 | Window Closed / Lapsed |
| 7.5 Years (Year 8) | 2001-05-30 | 2001-11-29 | 2002-05-31 | $3760.00 | Window Closed / Lapsed |
| 11.5 Years (Year 12) | 2005-05-30 | 2005-11-29 | 2006-05-31 | $7700.00 | Window Closed / Lapsed |