Means for marketing

Claim 1

A mechanism for a marketing system comprising portable means for recording data of a visit made by a salesman of an employer on a customer, means for transmitting data of said visit from said portable means to a master processing means, and means responsive to said master processing means to prepare a letter to the customer acknowledging the visit, said master processing means comprising means for periodically automatically preparing a planning chart showing the location where customers are to be visited, said master processing means further comprising means for periodically preparing a customer call activity chart showing the visits a salesman has made, and a territory penetration chart showing the number of visits made in a territory, means for sending said acknowledgment letter on the letterhead of said employer, said responsive means having a mechanism for receiving information and data from an employer's computer means concerning the employer's stationery logo and means for automatically directing reproduction of the logo on the acknowledgment letter.