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Claim 1

A DISPLAY CARTON, FORMED OF FOLDABLE SHEET MATERIAL SUCH AS PAPERBOARD, FOR HOLDING AND DISPLAYING AN ARTICLE SUCH AS A BOTTLE OR TUBE, COMPRISING THE COMBINATION OF: (A) FRONT, BACK AND SIDE WALLS HINGDELY INTERCONNECTED AT THEIR OPPOSITE SIDE EDGES ALONG SUBSTANTIALLY PARALLEL, LONGITUDINAL HINGE LINES TO DEFINE A TUBULAR STRUCTURE OPEN AT THE ENDS; (B) END CLOSURE WALLS HINGEDLY CONNECTED TO END EDGES OF THE FRONT, BACK AND SIDE WALLS ON TRANSVERSE HINGE LINES AND EXTENDED ACROSS THE OPEN ENDS OF THE TUBULAR STRUCTURE FOR CLOSING THE SAME; (C) THE FRONT WALL INCLUDING AN OUTER FRONT WALL PANEL EXTENDING THE FULL LENGTH OF THE FRONT WALL AND AND INNER FRONT WALL PANEL EXTENDING ONLY PARTIALLY THE LENGTH OF THE FRONT WALL AND OVERLAPPING IN FACE-TOFACE RELATION THE OUTER FRONT WALL PANEL ADJACENT ONE END OF THE TUBULAR STRUCTURE; (D) THE OUTER FRONT WALL PANEL, SPACED TOWARD THE OTHER END OF THE TUBULAR STRUCTURE FROM THE INNER FRONT WALL PANEL, HAVING A WEAKENED LINE FORMED THEREIN SPACED FROM AND EXTENDED PARALLEL TO THE ADJACENT LONGITUDINAL HINGE LINES OF THE FRONT WALL THAT CAN BE BROKEN TO SEPARATE THE OUTER FRONT WALL PANEL INTO TWO SIDE PANELS HINGED, RESPECTIVELY, AT THE ADJACENT LONGITUDINAL HINGE LINES AND ADAPTED TO BE FOLDED INWARDLY INTO THE TUBULAR STRUCTURE TOWARD THE BACK WALL TO PROVIDE A WINDOW OPENING IN THE FRONT WALL INTO WHICH THE ARTICLE CAN BE POSITIONED, WHICH WHEN SO POSITIONED CONFINES THE SIDE PANELS INWARDLY; (E) ARTICLES HOLDING STRUCTURES HINGED, RESPECTIVELY, ADJACENT THE WINDOW OPENING TO THE END CLOSURE PANEL AT THE OPPOSITE END OF THE TUBULAR STRUCTURE AND TO THE INNER FRONT WALL PANEL, AND EACH INCLUDING A TRANSVERSE PANEL EXTENDED ACROSS THE TUBULAR STUCTURE BETWEEN THE FRONT AND BACK WALLS AND A BASE PANEL HINGED TO THE FREE EDGE OF THE TRANSVERSE PANEL AND DISPOSED IN FACE-TO-FACE RELATION TO THE BACK WALL, AND THE TRANSVERSE PANELS HAVING INTERMEDIATE OPENINGS THEREIN FOR RECEIVING AND CONFINING THEREIN THE OPPOSITE ENDS OF THE ARTICLE.