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Claim 1

A COMPOSITELY FORMED CARTON COMPRISING A COLLAPSIBLE TUBULAR SLEEVE ERECTED FROM A FLATTENED CONDITION AND HAVING BOTTOM, TOP, FRONT AND REAR PANELS DEFINING THE TUBE, A TONGUE STRUCK FROM THE FRONT AND TOP PANELS AND FORMING AN OPENING IN BOTH, SAID TONGUE LYING AGAINST THE REAR AND BOTTOM PANELS OF THE TUBE, THE REMAINDER OF THE TOP PANEL COMPRIUSING NARROW MARGINAL PORTIONS AT OPPOSITE ENDS THEREOF AND THE REMAINDER OF THE FRONT PANEL COMPRISING A NARROW MARGINAL PORTION EXTENDING UPWARDLY FROM THE BOTTOM PANEL AND ALSO NARROW MARGINAL PORTIONS AT OPPOSITE ENDS THEREOF, A TRANSPARENT PLASTIC MEMBER OF INVERTED U-SHAPE INSERTED WITHIN SAID TUBE AND HAVING ITS UPPER PORTION UNDERLYING THE TOP PANEL AND THE OPENING THEREIN AND FORMING IN PART THE UPPER WALL OF THE CARTON, THE LEGS OF SAID INSERT BEING CONTIGUOUS WITH THE FRONT AND REAR PANELS WITH THE FRONT LEG FORMING IN PART THE FRONT WALL OF THE CARTON AND PROVIDING VISUAL ACCESS TO SUBSTANTIALLY THE ENTIRE BOTTOM WALL OF THE CARTON WHEN IT IS RESTING ON A RETAIL COUNTER AND VIEWED FROM A NORMAL ANGLE, SAID U-SHAPED MEMBER ALSO HAVING DOWNTURNED STIFFENING FLANGLES AT ITS OPPOSITE ENDS, A PAIR OF SUPERPOSED INSERTS LYING ON THE BOTTOM OF SAID TUBE AND HAVING OPENING THEREIN WHICH DEFINES SHALLOW RECESSES ON THE BOTTOM WALL OF SAID CARTON, SAID INSERTS HAVING UPTURNED FLAPS AT THEIR OPOSITE ENDS TO POSITION THE INSERTS ON THE BOTTOM OF THE CARTON AND THE LOWER INSERT HAVING AN OPENING RECEIVING A TAB PROJECTING FROM THE UPPER INSERT TO MAINTAIN SAID INSERTS IN SUPERPOSED RELATION, AND PANEL MEANS FOLDED FROM SAID TUBE AND FORMING THE END WALLS OF SAID CARTON, THE UPPER PORTION OF SAID U-SHAPED MEMBER HAVING OPENINGS THEREIN ALIGNED WITH THE RECESSES IN THE BOTTOM WALL OF THE CARTON AND FURTHER HAVING FLEXIBLE, RESILIENT TONGUES PROJECTING INTO SAID OPENINGS FROM OPPOSITE ENDS THEREOF, AND SPACED FROM THE FRONT AND REAR SIDES OF SAID OPENING, AND CONTAINERS POSITIONED IN SAID CARTON FOR DISPLAY, EACH CONTAINER BEING RECEIVED BY ONE OF SAID RECESSES AND PROJECTING THROUGH AN OPENING THEREABOVE, EACH CONTAINER HAVING A LOWER END OF GREATER WIDTH THAN THE SPACING BETWEEN THE TONGUES PROJECTING INTO THE OPENING AND INWARDLY TAPERED WALLS WHICH ARE IN CONTIGUOUS RELATION WITH THE ENDS OF SAID TONGUES, SAID TONGUES BEING FLEXED AS THE LARGER, LOWER END OF THE CONTAINER IS INTRODUCED INTO AND REMOVED FROM THE CARTON.