EP0957437A2
Expired / Lapsed
EP
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Dynamic customized web tours
Assignee: International Business Machines Corp
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Filing: 1999-04-20
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Granted: —
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Expires: 2019-04-20
Abstract
Abstract An interactive and dynamically customizable guided tour of some portion of the World Wide Web monitors and dynamically adapts in response to like-minded users as well as provides recommendations during the traversal. The invention includes features for: electronic commerce; side trips; true visiting of Web sites; maps; pre-fetching of Web objects; insertion of interactive decision points; customized insertion of advertisements; simultaneous traversal of multiple hyperpaths; collection of and dynamic modification of a tour based on collected route information and/or touring statistics.
Inventors
- 👤 Nelson R. Manohar
- 👤 Marc Hubert Willebeek-Lemair
- 👤 Philip Shi-Lung Yu
Bibliographic Details
Application Number
—
Jurisdiction
EP
Data Source
google_patents
Last Synchronized
2026-11-07 07:49
CPC Classifications
G; G06; G06F; G06F16/00; G06F16/90; G06F16/95; G06F16/954; G06F2216/00; G06F2216/07
Claims Analysis
Total Claims: 20
Claim 1
Independent Claim
74 words
A computerized method for dynamically customizing a tour of a
collection of dynamic objects across a plurality of hyperlinked network
sites, the method comprising the steps of: providing interactivity points including one or more of tour
navigation options and recommendations for the dynamic objects, based on
preference information; collecting and analyzing viewer navigation route information during
the tour; and dynamically adapting said tour navigation options and said
recommendations based on collected navigation route information.
Claim 2
Dependent Claim
19 words
The method of claim 1, further comprising the step of dynamically
providing said navigation options for alternative tour paths.
Claim 3
Dependent Claim
37 words
The method of claim 1, wherein said step of collecting and
analyzing viewer navigation route information further comprises the step
of collecting and analyzing a route a viewer took to reach a current site
during the tour.
Claim 4
Dependent Claim
46 words
The method of claim 1, wherein said step of collecting and
analyzing viewer navigation route information further comprises the step
of collecting and analyzing touring statistics; and wherein said step of
dynamically adapting said tour navigation options and said
recommendations is based on said touring statistics.
Claim 5
Dependent Claim
38 words
The method of claim 1, wherein the network includes the world wide
web, further comprising the step of displaying the tour over multiple
synchronized windows in a browser wherein tour elements include multiple
not directly connected Web objects.
Claim 6
Dependent Claim
16 words
The method of claim 1, wherein the preference information is based
on past similar navigation patterns.
Claim 7
Dependent Claim
19 words
The method of claim 1, wherein one or more of the recommendations
and the preference information is provided implicitly.
Claim 8
Dependent Claim
24 words
The method of claim 1, further comprising the step of: detecting a touring breakpoint operator; and dynamically inserting
content, in response to said detecting.
Claim 9
Dependent Claim
36 words
The method of claim 8, wherein the network includes the world wide
web and wherein said step of detecting a touring breakpoint operator,
further comprises the step of detecting a touring element with nil
temporal URL(s).
Claim 10
Dependent Claim
55 words
The method of claim 8, wherein the network includes the world wide
web and wherein dynamically inserted content is a touring sequence; and
wherein the touring breakpoint is a sidetrip operator, further comprising
the steps of entering a side tour from an original tour; and once
completed, returning to a point in the original tour
Claim 11
Dependent Claim
43 words
The method of claim 1, wherein the network includes the world wide
web, further comprising the step of: streaming and multiplexing web objects from one or more sources
into a single browser window by dynamically creating multiple browser
frames or multiple browser windows.
Claim 12
Dependent Claim
58 words
The method of claim 1, wherein the network includes the world wide
web, further comprising the steps of: storing a tour in a touring database; referencing a start of a tour and retrieving the tour by means of a
tour ID; and distributing and exchanging tours by exchanging the tour ID,
without exchanging and reproducing underlying Web objects.
Claim 13
Dependent Claim
58 words
The method of claim 1, further comprising the steps of: collecting and maintaining user statistics on touring behavior; identifying a preferred selection of a group of users which have
exhibited similar touring behavior or routing information to a current
user, based on the statistics; and dynamically adapting said tour navigation options and
recommendations based on the preferred selection.
Claim 14
Dependent Claim
61 words
The method of claim 1, wherein the network includes the world wide
web and the dynamic objects include a collection of web objects, further
comprising the steps of: associating each web object with one or more tokens wherein the
tokens are of different types; and capturing tokens from each visited web object; and providing said recommendations based on the captured tokens.
Claim 15
Dependent Claim
27 words
The method of claim 14, further comprising one or more steps
selected from the group consisting of inserting, disabling, or modifying
specific tokens into a token bag.
Claim 16
Dependent Claim
29 words
The method of claim 14, further comprising the step of dynamically
customizing the tour and omitting those Web objects having negligible
membership into a class of a disabled token.
Claim 17
Dependent Claim
47 words
The method of claim 1, wherein the tour is a separate object from
the collection of dynamic objects, and further comprising the step of
preserving a continuity of a view imposed by the tour over the collection
despite the absence of one or more of its objects.
Claim 18
Dependent Claim
26 words
The method of claim 1 further comprising the steps of: detecting a touring breakpoint; and dynamically inserting an
advertisement Web object, in response to said detecting.
Claim 19
Independent Claim
41 words
A method of performing customization for on-line commerce in a
hypertext-based system, comprising the steps of: providing a tour; collecting customer information associated with a tour navigation;
and dynamically customizing subsequent site accesses in the tour, based
on the collected information.
Claim 20
Dependent Claim
26 words
The method of claim 19, further comprising the step of dynamically
inserting a targeted advertisement based on one of the preference
information and the route information.
References Cited (Backward Citations)
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